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— Press Release —

Contest Rules

“Top Shelf”  Sweepstakes

Official Rules: No payment or purchase necessary to enter.

Timing: There will be three (3) separate Sweepstakes (each, a “Sweepstakes”). Each Sweepstakes is a one-day event, being held from 9:00 a.m. Mountain Standard Time (MST) through 11:59 p.m. MST. There will be a Sweepstakes event taking place on 11/16/17, 11/22/17, and 11/30/17 (each, a “Sweepstakes Period”).

Eligibility: Participants must be legal U.S. residents, and at least 18 years of age or older, to participate. Officers and employees of Allegro Coffee Company (the “Sponsor”), Whole Foods Market, Starkey Spring Water, and their respective subsidiaries, affiliates, advertising and promotion agencies, their vendors and agents, and the immediate family members of the foregoing, are not eligible to win.

To Enter: Visit https://www.facebook.com/starkeywater/ during one of the Sweepstakes Periods and look for a post on the Starkey Water Company timeline announcing the Sweepstakes (the “Sweepstakes Post(s)”), like the Sweepstakes Post, or leave a comment on the Sweepstakes Post, including the hashtag #SweepstakesEntry to receive one (1) entry. Only entries received during the corresponding Sweepstakes Period will be considered valid entries. Limit: One (1) entry per person per Sweepstakes Period.

Collection and use of personally identifiable information will be in accordance with the Sponsor’s Privacy Policy. This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with, Facebook.  Liking or following the Starkey Spring Water page on Facebook does not constitute an entry into the Sweepstakes. Entrants understand that they are providing their information to Sponsor and not to Facebook. The information provided will only be used for the purposes of this Sweepstakes and as otherwise permitted by Sponsor’s privacy policy. In the event of a dispute, online entries will be deemed to have been submitted by the Authorized Account Holder of the email address associated with the Facebook account at the time of entry. “Authorized Account Holder” means the natural person who is assigned to an email address by an Internet access provider, online service provider, or other organization that is responsible for assigning email addresses for the domain associated with the submitted email address.

By submitting your Entry, you agree that your Entry conforms to these Official Rules and that the Sponsor, in its sole discretion, may disqualify your Entry for any reason at any time, including if Sponsor, in its sole discretion, determines that your Entry fails to conform to these Official Rules in any way or otherwise contains unacceptable content as determined by Sponsor.

By submitting an Entry, Entrant hereby grants permission for the Entry to be immediately posted on the Sponsor’s Facebook timeline and any other web sites, including without limitation social media web sites. Entrant agrees that Released Parties (as defined below) are not responsible for any unauthorized use of Entries by third parties. ReleasedParties do not guarantee the posting of any Entry.

The Sponsor reserves the right in its sole and absolute discretion to reject and/or remove any Entry (along with disqualifying the Entrant who submitted same) that violates these Official Rules or is otherwise inappropriate without any notification or warning.

By entering this Sweepstakes, Entrant grants Sponsor the right to edit, adapt, copyright and publish any or all Released Parties and to use these Released Parties in any media form or in any manner without attribution or further compensation.

By participating, Entrants indemnify and hold harmless the Released Parties from any claims and damages (including reasonable attorneys’ fees) arising from or relating to the breach or alleged breach of your failure to comply with the Official Rules.